Blend is Orad’s file based “channel in a box” solution that provides HD/SD video playout coupled with 3D real time branding graphics. Blend is a high quality cost effective solution that is set to address today’s workflow challenges.
Blend is a single box based solution in which 2 channels co exists. The first channel is dedicated to video clips playback while the second is dedicated to graphics playout. Both channels are controlled from the same user interface by a single operator and thus dramatically reduce the operational costs as well as the system’s foot print in the facility.

Video playback

Blend is a file based video server. It supports playback of all commonly used file formats and codecs including MPEG 2, MPEG 4, DNxHD, DVCPRO HD, DV 25/50, IMX and wrappers such as  MXF, AVI and Quick Time. SD and  HD clips can be combined  into a single playlist.  . The clips are copied to the local storage as files and the copying process can take place while on air without disturbing the current playout. The clips playback could be triggered either internally or from external automation using standard VDCP protocol.

Blend is a frame accurate system and supports back to back playback of clips, by allowing several clips to be cued, thereby providing more powerful playout capabilities.

Graphics playout

Based on Orad’s graphic legacy, Blend offers 3D HD/ SD real time graphics playout. Blend is a native 3D solution which offers stunning graphic look.  All commonly used graphic elements such as multiple tickers, lower thirds, full frames, animated logos are supported and smart logic can be easily introduced to the graphics without the need for scripting or programming.  The video output of Blend can be captured by its graphic playout enabling squeeze backs of the video during credits or any 3D DVE effects. In addition, live video inputs can be inserted into the graphic scene as well as video clips. Data can be pumped into the graphic templates from external databases supporting all commonly used database formats. 

Robust hardware

Blend is based on    Orad’s proven platform, providing maximum performance and reliability. The video clips are stored on  configured  RAID disks that can be set as RAID protected. Blend offers a fully redundant solution, with hot swappable power supplies, mechanical and software bypass.  Blend supports 16 channels of embedded audio (8 pairs) supporting mixing, presets and cross fades.


Both video and branded graphics are controlled from the same user interface by the same operator. Blend is a scalable solution that can start from a single channel and gradually increase to a multi channel setup. Typically video and graphic elements are organized in a playlist. Video items are treated as primary events while graphic elements as secondary events with the ability to create smart relations between the primary and secondary events. Items can be executed either manually, from GPI or by automation. Blend can integrate to external  automation systems such as Harris, Snell (ProBel), Pharos, Pebble Beach and more.