ADVision

ADVision

Virtual Advertisements

Overview

ADVision turns sport events into advertising media platforms able to generate new revenue streams for rights holders, broadcasters and program producers.
Based on revolutionary patented image analysis camera tracking technology, ADVision allows real-time insertion of virtual advertisement in any type of sport event, eliminating the need for camera sensors. With the embedded clip player option, broadcasters can also play tied to the field full motion videos and animation clips.

Using a new improved tracking algorithm, ADVision ensures that once the ads are placed they remain in their exact position throughout the game regardless to camera movements and cuts between cameras, and as result there is no need for any manual user intervention.

ADVision can be implemented by broadcasters either on the uplink or downlink signals for any sport discipline, including; football, basketball, American football, golf, rugby, extreme sports, athletics, winter sports, etc.

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Key Features

  • Tied to the field virtual advertisements from OB Van or studio
  • Supports full motion video clips or animated clips with alpha channel
  • Auto catching algorithm for on cut insertions
  • Can be utilized in almost any kind of sport event
  • Switches seamlessly between sports
  • Eliminates the need for field lines or camera sensors

Videos

Vid ADVision DemoVid SNY USAVid Eredivisie Netherlands

Vid TVGlobo BrazilVid KSBN Korea Vid KHL Russia


Diagrams

View the embedded image gallery online at:
http://www.orad.tv/product/sports/advision#sigFreeId95952d7ad7


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